The Reebok Classic x Kendrick Lamar Release Final ‘Red and Blue’ Capsule
Kendrick Lamar’s last installment of the Capsule collection, a collaboration with Reebok, will be released on Black Friday November 25, 2016. The latest iteration is a stylish and conceptual variation of the Classic Leather Lux delivered in a olive green leather. The green in the design comes from the Compton saying “mixing red and blue makes green” referring to a mixing of rival Compton gangs, the Bloods and the Crips. Lamar is aiming at sending a powerful message of unity and peace with the design.
The past releases in the ‘Red and Blue’ Capsule series also featured a strong message of unity for communities divided by gangs and violence. The Classic Leathers featured one shoe with blue and one with red with “neutrality” written on both soles.
With the latest release, Lamar said he wants to “create products that provide fans with larger meanings and messages… particularly ones that inspire unity and growth within communities and youth.”
The Reebok Classic x Kendrick Lamar Classic Leather Lux will be available on Black Friday, November 25th in unisex and kid’s sizes, for $140.
Check out the collaboration video from the last release in December 2014 featured Kendrick’s journey through his home town of Compton.